Marketing Trainer Required: 20 Hours : Onsite
Job type: Onsite
20 - 30 Hours
Freshers Training / Induction
July 18, 2025-
India
India Project detail
Marketing Training
This training covers the fundamentals of marketing, which is the process of creating, communicating, and delivering value to customers and stakeholders. You will learn how to analyze the market environment, identify customer needs and wants, develop marketing strategies and plans, and implement and evaluate marketing activities. You will also learn how to use various marketing tools and channels, such as digital and social media, to reach and engage your target audience
Duration: 20 Hours
Mode: Onsite
| Sr.no | Topics | Duration |
|---|---|---|
| 1 | Introduction to Marketing: Definition, Scope, Functions, and Marketing Mix | 1 hour |
| 2 | Marketing Research and Analysis: Data Collection, Data Analysis, Market Segmentation, Targeting, and Positioning | 3 hours |
| 3 | Marketing Strategy and Planning: Marketing Objectives, Marketing Plan, Marketing Budget, and Marketing Audit | 2 hours |
| 4 | Marketing Communication and Promotion: Advertising, Public Relations, Sales Promotion, Direct Marketing, and Personal Selling | 3 hours |
| 5 | Digital Marketing: Online Marketing Channels, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing (SMM), Email Marketing, Content Marketing, and Web Analytics | 4 hours |
| 6 | Consumer Behavior and Psychology: Consumer Needs, Motives, Attitudes, Perceptions, Learning, Personality, and Culture | 3 hours |
| 7 | Branding and Product Management: Brand Identity, Brand Equity, Brand Positioning, Product Life Cycle (PLC), New Product Development (NPD), and Product Portfolio Analysis | 3 hours |
| 8 | Marketing Ethics and Social Responsibility: Ethical Issues in Marketing, Consumer Rights and Protection, Corporate Social Responsibility (CSR), and Green Marketing | 1 hour |
Skills Required
Industry Categories
Languages required
Freelancer type required for this project
Project Completion deadline
January 18, 2025